Jen YiHow to unlock the future of E-commerce after the pandemic?According to the report of Shopify, the Coronavirus (COVID-19) brought about changes to lifestyle and consumer spending habits. The…3 min read·Apr 22, 2021----
Jen YiTips for Effective E-commerce Web Design from my experienceWhen I was planning for my final project, I visit a lot of E-commerce websites and carefully considered their design advantages and areas…3 min read·Apr 21, 2021----
Jen YiWhat Makes Up a Good User Experience?A good user experience must have the following three:3 min read·Mar 29, 2021----
Jen YiE-Commerce Payment Development in ChinaIn the process of the development of e-commerce in China, B2C and C2C e-commerce have produced a variety of payment methods, including…2 min read·Mar 29, 2021----
Jen YiA/B Testing Guide: How to plan an A/B Test?A/B testing is a great way to find the best online promotion and marketing strategy for your business. It can be used to test everything…3 min read·Mar 15, 2021----
Jen YiLearning Amazon’s E-commerce Strategy to Grow Your E-commerce BusinessAmazon is one of the largest players in the E-commerce field, with sales of up to $386 billion last year alone, and has encountered…4 min read·Mar 7, 2021----
Jen YiMy Referral Marketing Lesson From DropboxAs a marketing major student, I feel pretty ashamed that I have never heard of the marketing strategy of Referral Marketing before I…4 min read·Feb 28, 2021----
Jen YiTesla Business Model: How Tesla Sets Itself Apart?The market for electric vehicles is growing. There are many reasons, including new regulations on safety, vehicle emissions, technological…3 min read·Feb 21, 2021----
Jen YiThe Remarkable Rise of LinkedIn to 700M Members: Succeeding with FreemiumEven if you are a frequent LinkedIn user, you may not probably aware of the mind-blowing LinkedIn statistics: LinkedIn has over 740…4 min read·Feb 18, 2021----
Jen YiLearning about the Freemium Revenue ModelWhat Is a Freemium Revenue Model?2 min read·Feb 8, 2021----